Adidas edging Nike in World Cup sales boost, data shows
As the World Cup brand battle heats up, sportswear giant Adidas (ADSGn.DE) appears to be getting a bigger boost than rival Nike, early data shows…
Read article 
4 Big Themes From Footwear Earnings Season So Far
Low-profile continues to expand, but European shoe sales hurt global growth. Birkenstock, Crocs and Deckers could be hurt by muted DTC trends…
Read article
Is Nike’s Next Focus an Expanded Presence in Team Sports?
Professional team sponsorships in soccer and lacrosse will help Nike expand and build out its presence in other sports categories separate from its rejuvenation…
Read article
TikTok Shop spurs Crocs, Heydude DTC sales
Overall, Crocs finished 2025 with a Q4 that beat expectations, and executives even expect struggling Heydude to return to growth later this year…
Read article
Hoka brick-and-mortar stores ‘the primary venue for full-price sales’
With the brand’s customers tending to look for price breaks online, Deckers is looking to expand retail partnerships…
Read article
Under Armour to hike prices amid tariff woes after quarterly revenue beat
Sportswear maker Under Armour (UAA.N) said on Tuesday it plans to raise prices on some of its products to cushion a hit from…
Read article
Hoka shoemaker’s forecast disappoints after solid holiday quarter, trips shares
Deckers Outdoor’s (DECK.N) annual sales forecast raise fell short of investors’ lofty expectations following a strong….
Read article
Shares of Hoka Maker Get Tripped Up, Nike Stock Is Out, Abercrombie In, As Apparel Retailers ‘Seek Religion’ On Inventory
The new world of fast fashion has led to a widening rift among clothing brands and retailers this year, one that has….
Read article
Shares of Hoka Maker Get Tripped Up
Shares of Deckers Outdoor, the maker of Hoka sneakers and Ugg boots, fell sharply Wednesday following a cautious report from M…
Read article
S&P 500 Gains and Losses Today: Deckers Outdoor Stock Slips Amid Sales Slowdown
Major U.S. equities indexes climbed Wednesday as Federal Reserve Chair Jerome Powell wrapped up a two-day stint of Congressional testimony…
Read article